Friday, June 1, 2012

Corporate Gift Selection

Corporate gifts and promotional item selection can sometimes be a bear. Every year we have to tackle choosing promotional items for our trade shows. The idea is to have an office item that people would keep on their desk and therefore see our company name often. There is a challenge of finding items within our budget and that is usually less than $1 for each piece. In the past we've chosen items like jellyfish yo-yo's, funny pens, coasters, post-it notes and hand sanitizer. These decisions are so dreadful because we feel we use the same ideas all the time. There aren't THAT many great things under a buck!



We choose gifts for our incentive programs too. We've done gift cards, Kindles, a choice of leather bags, Amazon gift cards, sports watches, Nintendo Wii game consoles, Bose Headphones, and my favorite are Maui Jim sunglasses. We have a rep onsite and our attendees can choose and be fitted for a new pair of shades.



We also send holiday gifts to some of our customers, which are usually offices with several people. We try to choose something in which they could share (if they want). We've done Shari's Berries, Garrett's Popcorn, and Nashville Chocolate Company. These all have great sharing capabilities.


 The Loews Hotels has had THE BEST marketing campaign. They have sent gifts to their clients based on national days of the year. The tin below was sent with Big League Chew, peanuts and Cracker Jacks in honor of Baseball's Opening Day. I've also received a kite in honor of National Fly a Kite Day and well that's the only one I can remember right now. But all of them have been so clever and unique and they are definitely making an impression.


Now do you have any unique corporate gift ideas?

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